Digital Marketing Specialist

Job Summary:

We are looking for a creative and professional specialist in digital marketing and graphic design to manage the company's digital activities, design attractive visual content, and support online customer service. The candidate will play a pivotal role in promoting tourism products, interacting with clients, managing newsletters, implementing retargeting campaigns, and participating in webinars and online presentations.
Proficiency in English, both spoken and written, is mandatory.

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Main Tasks and Responsibilities:

1. Digital Marketing and Email Campaigns

• Create and manage targeted digital marketing campaigns, including newsletters, seasonal promotions, and product updates.

• Develop and implement retargeting strategies to increase customer loyalty and repeat bookings.

• Utilize CRM tools and email automation systems like Mailchimp or Brevo to segment the audience and schedule sends.

• Monitor, analyze campaign performance, and propose enhancements.

2. Graphic Design

• Design brochures, travel presentations, presentations, social media content, digital advertisements, and approved templates.

• Ensure that all designs are consistent with the company’s visual identity and are suitable for the international tourism audience.

• Support visual materials used in webinars and sales presentations.

3. Customer Service Management (Online)

• Respond to customer inquiries via social media, email, and website chat.

• Coordinate with the operations team to ensure timely and accurate responses to potential customer inquiries.

• Maintain high-quality service and prompt follow-up on online reviews and feedback.

4. Managing Social Media and Digital Content

• Prepare a content calendar and regular publishing on major social platforms (Instagram, Facebook, LinkedIn, YouTube).

• Collaborate on writing and designing content for tourist destinations, hotels, and travel tips.

• Monitor engagement metrics and improve content accordingly.

5. Presentations and Webinars

• Plan, promote, and organize webinars or presentations introducing tourist destinations.

• Prepare all supporting materials (slides, designs, follow-up emails).

• Ensure smooth operation of webinars and active participation from attendees.

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Qualifications and Required Skills:

• Bachelor's degree in marketing, digital media, design, or any related field.

• Proficiency in English, both spoken and written, is mandatory.

• At least two years of experience in digital marketing and graphic design, preferably in the tourism or hospitality sector.

• Proficiency in design tools such as Adobe (Photoshop, Illustrator, InDesign) or Canva.

• Experience with email tools and customer relationship management (Mailchimp, Brevo, etc.).

• Excellent communication and organizational skills, with the ability to manage time effectively.

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Desired Traits:

• Passion for travel and tourism.

• Creative thinking and high attention to detail.

• Ability to work independently and efficiently.

• Skills in presentation and visual storytelling.

Join Alesayi Electronics as a Digital Marketing Specialist!
We are looking for a skilled individual to grow our revenue through innovative digital media strategies. As a leading consumer electronics distributor in Saudi Arabia, we are committed to delivering exceptional value and service to our customers.

Responsibilities:

• Manage digital marketing campaigns throughout the entire project life cycle.
• Implement marketing campaigns that align with client needs and objectives.
• Provide analytical reporting on campaign performance to stakeholders.

Qualifications:

• Bachelor's degree or equivalent.
• Proficiency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).
• Experience with SEO and SEM.
• Strong written and verbal communication skills.