Digital Marketing Specialist📣 Job Ad
in Siyada Tech
20 days ago
| Contract Type | Full-time | |
| Workplace type | On-site | |
| Location | Jeddah |
About the Role
Join Siyada Tech, a forward-thinking Saudi technology company that is driving digital transformation and innovation. We are looking for a Digital Marketing Specialist who thrives in a performance-driven and AI-augmented environment.
Role Description
This full-time, on-site position focuses on designing, executing, and optimizing data-driven marketing campaigns for our cutting-edge technology and AI products. You will emphasize CPA, ROAS, funnel performance, attribution accuracy, and measurable growth outcomes.
Key Responsibilities
Required Qualifications
Preferred Skills
Performance KPIs for This Role
Join Siyada Tech, a forward-thinking Saudi technology company that is driving digital transformation and innovation. We are looking for a Digital Marketing Specialist who thrives in a performance-driven and AI-augmented environment.
Role Description
This full-time, on-site position focuses on designing, executing, and optimizing data-driven marketing campaigns for our cutting-edge technology and AI products. You will emphasize CPA, ROAS, funnel performance, attribution accuracy, and measurable growth outcomes.
Key Responsibilities
- Design and manage performance marketing campaigns across multiple channels.
- Optimize CPA, ROAS, conversion rates, and funnel efficiency.
- Build and maintain acquisition funnels with clear growth and retention metrics.
- Use AI and automation tools to enhance execution and iteration speed.
- Develop hypotheses, run structured experiments, and analyze results.
- Align messaging and positioning with product and customer value.
- Implement and monitor attribution models with accurate reporting.
- Track budget allocation, campaign health, and performance trends.
- Prepare insight-driven recommendations for continuous optimization.
- Contribute to a data-driven marketing culture focused on outcomes.
Required Qualifications
- Experience in performance marketing, growth marketing, or digital acquisition.
- Strong understanding of CPA, ROAS, attribution, and funnel analytics.
- Hands-on experience with paid media platforms and analytics tools.
- Ability to work in technology or SaaS-style product environments.
- Comfortable collaborating with cross-functional technical teams.
- Strong analytical mindset and attention to measurable impact.
- Experience with experimentation, A/B testing, and reporting.
- Bachelor’s degree in Marketing, Business, Data, or related field.
Preferred Skills
- Experience working with AI-augmented workflows or automation tools.
- Background in B2B or product-led growth environments.
- Familiarity with marketing dashboards or BI tools.
Performance KPIs for This Role
- ROAS improvement across paid channels.
- Sustainable reduction in CPA while scaling spend.
- Conversion uplift across funnel stages.
- Lead quality & acquisition efficiency.
- Attribution clarity and reporting accuracy.
- Experimentation cadence and iteration velocity.
Requirements
- Requires 2-5 Years experience
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