Marketing Specialist

Key Responsibilities:

Digital Marketing

• Develop, implement, and manage digital marketing campaigns across social media, search engines, and other online platforms.
• Monitor and analyze the performance of campaigns (Google Analytics, Meta Ads, etc.), preparing regular reports with recommendations.
• Manage and grow company profiles on Instagram, Snapchat & TikTok
• Optimize content for SEO
• Manage paid advertising campaigns, budget allocations, and ROI tracking.

Graphic Design

• Design and create engaging graphics, banners, social media posts, infographics, and marketing materials.
• Maintain and enhance the visual identity of the brand across all platforms.
• Ensure all designs are consistent, high quality, and aligned with brand guidelines.

Qualifications & Skills:

• Proven experience in digital marketing and graphic design
• Strong knowledge of social media platforms, Google Ads, and analytics tools.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) or similar tools.