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Contract TypeFull-time
Workplace typeOn-site
LocationMakkah

Job Description

About the Role

Longines Watch Co. Francillon Ltd. is seeking a dynamic and experienced Boutique Manager to lead its prestigious boutique in Jeddah, Makkah, Saudi Arabia. This full-time role is pivotal in driving sales excellence, cultivating exceptional client experiences, and upholding the esteemed reputation and standards of the Longines brand. The Boutique Manager will be instrumental in achieving commercial objectives, fostering strong client relationships, leading and developing the boutique team, and ensuring seamless operational execution, all while embodying the heritage, elegance, and core values of Longines.

Key Responsibilities

  • Achieve and exceed boutique sales targets, Key Performance Indicators (KPIs), and profitability objectives.
  • Monitor and analyze sales performance, including conversion rates, Average Transaction Value (ATV), and Units Per Transaction (UPT).
  • Analyze sales reports, market trends, and customer insights to identify and capitalize on growth opportunities.
  • Develop and implement strategic action plans to maximize boutique performance and achieve all commercial objectives.
  • Drive initiatives focused on client acquisition and customer retention to build a loyal customer base.
  • Ensure the delivery of exceptional customer experiences across all client touchpoints within the boutique.
  • Effectively communicate and promote Longines' rich heritage, exquisite craftsmanship, diverse collections, and brand values to clients.
  • Develop and nurture strong, long-term relationships with VIP and loyal customers.
  • Lead CRM and clienteling activities to enhance customer loyalty and engagement.
  • Ensure prompt and effective follow-up on all customer inquiries and after-sales service requests.
  • Support the planning and execution of boutique events and customer engagement activities.
  • Lead, coach, motivate, and develop the boutique team to foster a high-performing environment.
  • Conduct regular performance reviews, coaching sessions, and development discussions with team members.
  • Monitor team productivity and individual sales performance, providing constructive feedback.
  • Support recruitment, onboarding, and ongoing training initiatives for the boutique staff.
  • Foster a culture of accountability, teamwork, and unwavering service excellence within the team.
  • Contribute to succession planning and talent development strategies within the boutique.
  • Oversee daily boutique operations, including inventory management, cash handling, and reporting.
  • Ensure strict compliance with all company policies, security procedures, and brand standards.
  • Monitor stock levels, manage replenishments, facilitate transfers, and maintain high inventory accuracy.
  • Ensure appropriate scheduling and adequate staffing coverage during operating hours.
  • Maintain boutique security, protect company assets, and implement operational controls.
  • Ensure timely resolution of operational and maintenance issues within the boutique.
  • Ensure the accurate execution of Longines' visual merchandising guidelines.
  • Maintain the highest standards of boutique presentation, cleanliness, and professional appearance.
  • Support product launches, marketing campaigns, and promotional activities within the boutique.
  • Ensure all product displays consistently reflect brand standards and commercial priorities.
  • Prepare and review comprehensive boutique performance reports.
  • Analyze KPIs to identify areas for improvement and implement corrective actions.
  • Provide regular business updates and insights to the Brand Manager.
  • Support budgeting, forecasting, and sales planning activities for the boutique.
  • Recommend initiatives to enhance operational efficiency and drive sales performance.

Qualifications and Requirements

  • A Bachelor's Degree in Business, Management, Marketing, or a related field is preferred.
  • A minimum of 8 years of retail experience with a proven track record of leadership success.
  • Experience in luxury retail, specifically within the watches, jewelry, or premium retail sectors, is highly preferred.
  • Strong leadership, communication, and people management skills are essential.
  • Demonstrated strong commercial awareness and robust sales management capabilities.
  • Proficiency in using retail systems and Microsoft Office applications.
  • Fluency in English is required; proficiency in Arabic is preferred.

Required Skills

  • Sales Management
  • Client Relationship Management
  • Team Leadership
  • Coaching & Development
  • Decision Making
  • Accountability
  • Performance Management
  • Business Development
  • Clienteling
  • Commercial Awareness
  • Retail Operations
  • Inventory Management
  • Compliance & Controls
  • Business Reporting
  • Problem Solving
  • Microsoft Office Suite

Work Environment and Details

This is a full-time position based in Jeddah, Makkah, Saudi Arabia. The role requires a minimum of 5-10 years of experience. The company is Longines Watch Co. Francillon Ltd.


Requirements

  • Requires 5-10 Years experience

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