About the Role
Converge is seeking a Brand Manager to join its team in Al Khobar, Saudi Arabia. This role is integral to supporting brand growth and executing marketing strategies for a well-established multinational company that is expanding its presence within the Kingdom. The Brand Manager will be responsible for developing and implementing comprehensive brand plans, overseeing marketing campaigns, and ensuring alignment between brand strategy and commercial objectives.
This position requires close collaboration with sales, trade marketing, and cross-functional teams to enhance brand visibility and optimize market performance. The ideal candidate will utilize consumer insights and monitor market trends to support initiatives that foster brand growth and maintain a competitive market position.
Key Responsibilities
- Develop and execute strategic brand plans to drive growth and market penetration.
- Manage and oversee the execution of marketing campaigns across various channels.
- Ensure strong alignment between brand strategy and commercial objectives.
- Collaborate closely with sales and trade marketing teams to achieve business goals.
- Work with cross-functional teams to strengthen brand visibility and market performance.
- Analyze consumer insights to understand market behavior and preferences.
- Monitor market trends and identify opportunities for brand development and innovation.
- Support initiatives that drive brand growth and enhance competitiveness.
Qualifications and Requirements
- Proven experience in brand management and marketing execution.
- Strong understanding of brand strategy development and implementation.
- Demonstrated experience in campaign management from conception to completion.
- Solid grasp of market dynamics and competitive landscapes.
- Experience working effectively with sales teams.
- Experience collaborating with trade marketing teams.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Must be a Saudi National.
- 5-10 years of experience required.
Required Skills
- Brand Management
- Marketing Execution
- Brand Strategy
- Campaign Management
- Market Dynamics
- Sales Team Collaboration
- Trade Marketing Collaboration
- Analytical Skills
- Communication Skills
- Stakeholder Management
- Project Management
- Consumer Insights Analysis
- Market Trend Monitoring
Work Environment and Location
This is a full-time position based in Al Khobar, Eastern Province, Saudi Arabia. The role involves working within a dynamic team at Converge.
