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Contract TypeFull-time
Workplace typeOn-site
LocationRiyadh

Job Description

About the Role

Dr Scent SA is seeking a dynamic and results-oriented Marketing and Growth Manager to join their team in Riyadh, Saudi Arabia. This is a full-time position, reporting directly to the General Manager, and will play a pivotal role in driving revenue growth and optimizing our marketing funnel. The ideal candidate possesses a strong understanding of digital marketing and performance-based marketing, with a proven ability to lead a marketing team and collaborate effectively with sales and customer service departments. This role is essential for achieving clear objectives in lead generation, conversion rates, and marketing-driven revenue. You will be responsible for overseeing advertising campaigns, analyzing performance metrics, and ensuring the continuous development of the marketing team to meet business goals.

Key Tasks and Responsibilities

  • Drive revenue growth by achieving clear objectives for lead generation, conversion rates, and marketing-driven revenue.
  • Manage and optimize the entire marketing funnel, from initial awareness to final sale, in close collaboration with the sales team to enhance lead quality.
  • Oversee advertising campaigns across various platforms including Meta, Google, and marketplaces, and accurately analyze performance metrics to inform data-driven decision-making.
  • Lead and manage the marketing team, which includes specialists in content, advertising, design, and PR, by prioritizing tasks, ensuring high-quality execution, and fostering continuous professional development within the team.
  • Coordinate weekly with sales and customer service departments to improve lead quality and identify and address reasons for deal failures.

Required Qualifications and Experience

  • A minimum of 5 to 8 years of experience in digital marketing and performance-based marketing.
  • A proven track record in managing advertising campaigns, analyzing performance data, and optimizing conversion rates to achieve business objectives.
  • Strong, proven leadership experience in managing and developing marketing teams.
  • A solid understanding of the symbiotic relationship between marketing and sales efforts, coupled with a strong performance mindset.
  • The ability to work effectively under pressure and consistently deliver measurable results.

Core Skills

  • Digital Marketing
  • Performance-Based Marketing
  • E-commerce (Experience is a plus)
  • Advertising Campaign Management
  • Data Analysis
  • Conversion Rate Optimization
  • Team Management
  • Team Development
  • Understanding of Marketing-Sales Relationship
  • Performance Mindset
  • Ability to Work Under Pressure
  • Results Driven

Additional Role Information

This is a full-time position requiring fluency in Arabic. The role will be based in Riyadh, Saudi Arabia. The position requires 5 to 10 years of experience in digital marketing and performance-based marketing.


Requirements

  • Requires 5-10 Years experience

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