Social Media Management Specialist

• Plan, create, and schedule engaging content across all company social media channels (Instagram, X, TikTok, Snapchat, etc.).
• Manage daily posting, stories, and audience interaction in a timely and professional manner.
• Collaborate with the marketing team to align content with campaigns, offers, and brand voice.
• Monitor and analyze competitor social media activities and trends.
• Prepare regular performance reports and provide insights for improvement.
• Coordinate with designers and photographers for content production.
• Stay updated with platform algorithm changes and best practices.
• Support paid advertising efforts by preparing creatives and assisting in campaign management.

• 1–3 years of experience in social media management (preferably in real estate).
• Strong knowledge of social media platforms and content tools.
• Basic understanding of analytics (*, Instagram Insights, TikTok Analytics).
• Excellent communication skills (Arabic & English).
• Ability to work independently and meet deadlines.
• Creative mindset with attention to visual and written details.

• Prior experience with real estate brands or agencies.
• Ability to analyze competitors and suggest strategies.
• Familiarity with content scheduling tools (*, Meta Business Suite, Buffer).

Job Title: Social Media Specialist

Job Responsibilities:

Managing social media accounts (X, Instagram, Snapchat, TikTok, LinkedIn).

Preparing and implementing a monthly content plan.

Writing and drafting advertising and interactive posts.

Designing or formatting visual content (images, videos, reels).

Responding to comments and messages and building relationships with followers.

Keeping up with trends and utilizing them in content.

Analyzing performance and submitting monthly reports (reach, engagement, growth).

Managing paid advertising campaigns in coordination with the marketing team.

Coordinating with designers, content creators, and influencers.

Required Skills:

Proficiency in using social media platforms and management tools.

High skill in marketing writing in Arabic (English preferred).

Understanding the basics of digital marketing and content creation.

Ability to analyze data and read statistics.

Creativity and the ability to come up with content ideas.

Excellent communication and organizational skills.

Ability to work under pressure and meet deadlines.

Familiarity with the basics of photography and editing (a plus).

Qualifications and Requirements:

Diploma or Bachelor's degree in Marketing, Media, Public Relations, or a related field.

At least one year of experience in managing social media accounts.

Portfolio or accounts previously managed.

Familiarity with design tools like Canva, Photoshop, or similar.

Familiarity with scheduling and analysis tools like Hootsuite, Meta Business Suite.

Partial or full availability depending on the nature of the work.