Analytics Specialist (Bangkok Based, Relocation Provided)📣 Job Ad
| Contract Type | Full-time | |
| Workplace type | On-site | |
| Location | Makkah |
About the Role
Agoda, a global leader in online travel, is seeking a motivated Analytics Specialist to join its dynamic Performance Marketing Team. This role is integral to developing and executing large-scale marketing programs designed to enhance customer lifetime value through measurable marketing initiatives. As part of a highly data-driven department, you will contribute to a culture fueled by curiosity and innovation, working with a diverse team of analysts, marketing strategists, and data scientists. This position offers an opportunity to connect people with destinations and experiences worldwide, leveraging data and technology.
This role is based in Bangkok, with relocation assistance provided. The core of the position involves deep data analysis to optimize campaign performance, develop predictive models, and generate actionable insights for stakeholders. You will be instrumental in driving growth and improving marketing effectiveness within a fast-paced, global tech environment.
Key Responsibilities
- Experiment with and optimize campaign performance across various advertising and bidding strategies on platforms such as Google, Bing, TripAdvisor, and Trivago.
- Adapt to new product features and implement changes derived from successful testing initiatives.
- Analyze vast datasets generated from experiments to develop predictive models using data science techniques.
- Understand the impact of large-scale campaigns (*, TV advertising) and demand elasticity from pricing optimization.
- Liaise with product teams to define and implement a roadmap for data-driven product enhancements.
- Build dashboards to track marketing performance and key metrics.
- Derive insights from data to understand growth levers and identify areas for improvement.
- Communicate recommendations and findings through presentations to various stakeholders.
Qualifications and Requirements
- Bachelor's degree or higher from a top university in a quantitative subject such as Computer Science, Mathematics, Engineering, Business, or a relevant field of study.
- 0 to 4 years of experience in data analysis, preferably from top-tier consulting, investment banking, private equity, or a strategy/business role within a fast-growing global tech company.
- Excellent verbal and written communication skills in English.
- Ability to work efficiently and make decisions based on objective data evidence.
- A desire to take ownership, make an impact, and influence outcomes.
- Excellent organizational skills and attention to detail.
- Ability to work independently.
Required Skills
- Proficiency in data analysis packages and databases, including SQL, SAS, R, SPSS, Python, and VBA.
- Experience with data visualization tools such as Tableau and Power BI.
- Experience with A/B testing and other testing metrics.
- Strong data analysis and data analytics capabilities.
- Expertise in data visualization and business analysis.
- Understanding of business intelligence (BI) principles.
- Familiarity with machine learning concepts and statistics.
- Excellent communication and organizational skills.
- Keen attention to detail.
Work Location and Additional Information
This is a full-time position. The role is based in Bangkok, with relocation assistance provided. Agoda is an equal opportunity employer committed to diversity and inclusion, and employment is based solely on merit and qualifications.
Requirements
- No experience required
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