Overview:The Copywriter is responsible for creating compelling and effective concepts and copy in Arabic for advertising campaigns. In collaboration with other members of the creative team, they craft communication pieces and campaigns across various mediums that effectively communicate the message and goals of the campaign, while resonating with the target audience.
Key Responsibilities:- Writing texts (* copy, product descriptions), proofreading, and content editing
- Ensuring the consistency of prepared content
- Working with an Art Director to develop creative concepts for marketing materials and campaigns
- Conceptualizing and writing for various channels in the 1:1 marketing space
- Making strategic decisions across a wide variety of clients and industries
- Presenting work internally and to clients with credibility and reasoning
Qualifications:- At least 4 years of experience in concept creation
- Mastery in developing copy for cross-channel initiatives
- Bachelor’s Degree in a relevant field
- Strong conceptualization and smart thinking skills
- Exceptional design skills and a robust portfolio
- Ability to develop client relations and lead creative presentations
