About the Job: The Copywriter is responsible for creating compelling and effective concepts and copy in the Arabic language for advertising campaigns. In collaboration with other members of the creative team, they craft communication pieces and campaigns across various mediums that effectively communicate the message and goals of the campaign, while also resonating with the target audience.
Responsibilities:- Writing texts (* copy, product descriptions), proofreading, and content editing.
- Ensuring the consistency of prepared content.
- Developing creative concepts for marketing materials and campaigns.
- Making conceptual and strategic decisions across a wide variety of clients and industries.
- Deliver fresh ideas while working with existing brand voice and tone.
- Researching competitors and industry trends.
Qualifications:- At least 4 years of experience in concept creation.
- Bachelor’s Degree in an appropriate field of study.
- Strong conceptualization and smart thinking skills.
- Exceptional conceptual and design skills with a robust portfolio.
About the Company: LEO MEA (Middle East & Africa) believes in the power of creativity to transform human behavior. As part of Leo Burnett Worldwide, they focus on creating ideas that resonate deeply with human purpose.