Sales Engineer📣 Job Ad

Job Purpose
Full responsibility for achieving sales targets and managing distributor accounts in alignment with regulations and company policies. Acts as the primary liaison with distributors to ensure service quality, protect mutual interests, and support the company’s strategic sales goals in the wholesale market.

Key Accountability Areas

• Sales Management:
  • Support achievement of sales targets for assigned distributor accounts.
  • Execute day-to-day sales processes including order coordination, delivery follow-up, payment tracking, and credit compliance.
  • Adhere to internal controls and ensure alignment with applicable sales policies.
• Client Relationship Management:
  • Build and sustain strong working relationships with distributors to promote long-term cooperation.
  • Act as the primary point of contact for distributors, ensuring a consistent and professional representation of Alfanar.
  • Conduct regular check-ins to gather feedback and assess distributor satisfaction and needs.
• Business Growth:
  • Identify and propose upselling and cross-selling opportunities within existing accounts.
  • Monitor market developments and customer behavior to support growth initiatives.
  • Contribute to account development strategies aligned with broader sales plans.
• Problem Solving & Support:
  • Respond to distributor concerns and coordinate with relevant teams to ensure timely issue resolution.
  • Communicate client-specific needs or service gaps to internal stakeholders for action.
  • Track order fulfillment and service delivery to help maintain a high level of satisfaction.
• Performance Monitoring & Reporting:
  • Track sales performance indicators and distributor engagement metrics.
  • Compile reports and insights to support performance reviews and planning.
  • Maintain accurate and up-to-date records in the CRM system.
• Internal Coordination & Collaboration:
  • Collaborate with internal teams (*, marketing, supply chain, customer service) to fulfill distributor requirements.
  • Share field insights and distributor feedback to support product or process improvement.
  • Assist in implementing initiatives tailored to distributor needs.

Role Accountability

• HR Proficiency: Ability to obtain updated soft and technical skills related to the job
• Delivery: Perform the planned activities to meet the operational and development targets as per delivery schedules.
• Problem-Solving: Solve any related problems arise and escalate any complex operational issues.
• Quality: Ensure quality requirements to develop effective quality control and processes.
• Compliance: Comply to related policy and procedures and work instructions.
• Health, Safety and Environment: Ensure compliance of relevant safety, quality, and environmental management procedures.

Academic Qualification: Bachelor Degree in Electrical Engineering
Work Experience: 4 to 6 Years
Technical / Functional Competencies: Sales Forecasting, Sales Promotions, Sales Trend Analysis, Sales Presentations, Sales Tools.

About Alfanar
Alfanar is a Saudi company with an international presence, primarily engaged in the manufacturing and trading of a wide variety of low, medium, and high voltage electrical products, and conventional and renewable energy solutions.