About Tibah:Tibah Airports Operation Company manages and operates Prince Mohammed Bin Abdulaziz International Airport in Madinah as the first private company to manage and operate an airport in Saudi Arabia. Tibah has been operating Madinah Airport 247 since mid-2012, serving more than 10 million passengers per year.
Job Purpose:To plan, develop, and execute marketing strategies that promote the airport’s aviation-related services, attract new airlines, increase passenger and cargo traffic, and strengthen partnerships with key aviation stakeholders. The Aviation Marketing Manager plays a key role in enhancing the airport’s brand image in global and regional markets.
Main Duties and Responsibilities:- Develop and implement marketing strategies to attract new airlines, routes, and air cargo operators.
- Conduct market research and route analysis to identify potential growth opportunities.
- Create marketing materials, business cases, and presentations for airline engagement.
- Manage promotional campaigns for new routes, seasonal operations, or terminal expansions.
- Collaborate with tourism boards, chambers of commerce, and government agencies to support destination marketing.
- Build and maintain strong relationships with airline marketing and network planning teams.
- Represent the airport at global aviation and route development events.
- Monitor airline performance metrics and recommend actions to improve load factors and route viability.
- Support aeronautical revenue strategies through targeted marketing and incentive programs.
- Ensure alignment between aviation marketing and overall airport branding strategy.
Qualifications, Experience & Skills:- Education: Bachelor’s degree in Marketing, Aviation Management or Business Administration. Master’s degree in aviation marketing is preferred.
- Language: Proficiency in English & Arabic.
- Computer Skills: Advanced knowledge of MS Office (Excel, PowerPoint, Word).
- Experience: Minimum 68 years of experience in marketing, including at least 3 years in aviation or airport marketing.
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