Join a Leading Agricultural Enterprise!Our client, a prominent company in the agricultural, dairy, and food manufacturing sector in the Middle East, is actively seeking a
Group Product Marketing Manager for their Food Business Unit. They are recognized for their innovative approach to product development and commitment to quality in the Dairy and Cheese sectors.
Opportunity:This is a senior role focused on brand strategy, portfolio management, and new product development. The Group Product Marketing Manager will drive the marketing vision and execution for the Dairy/Cheese category, aligning with the overall strategic goals and the company's 5-year plan. Key responsibilities include building brand equity, delivering impactful marketing campaigns, and ensuring successful product launches. The ideal candidate will lead marketing planning, develop market insights, and identify new segment opportunities, ensuring brand competitiveness in a dynamic market.
Responsibilities:- Own the marketing strategy and development of the Dairy/Cheese product portfolio.
- Lead annual marketing planning to support the company’s strategic goals.
- Build brand equity through effective positioning, campaigns, and communication.
- Oversee new product development and launches.
- Identify and evaluate new market segments and consumer trends.
- Represent the brand at roadshows, trade events, and exhibitions.
- Collaborate with internal teams for seamless execution of marketing plans.
Candidate Requirements:- University degree in business with a marketing specialization.
- Minimum 3 years’ experience in Brand/Marketing Management in Dairy or Cheese.
- Essential: Experience in GCC markets with understanding of local consumer behavior.
- Proven track record in brand building and product launching.
- Excellent marketing planning and communication skills.
- Strong written and spoken English.
- Willingness to be based at the company’s Head Office in Riyadh.
Remuneration:The overall package is competitive, tax-free and designed to balance work commitments and family time, aligned with experience and market standards.
If you are passionate about marketing and brand building and want to shape the future of a leading Dairy/Cheese brand in the GCC, we encourage you to apply with your resume and cover letter.
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