Social Media Management Specialist Jobs in Saudi Arabia

• Previous experience in the non-profit sector (charitable societies).
• Gender: Males and females are welcome.

• Campaign Support and Execution: Assist in the planning and execution of B2B marketing campaigns across digital and offline channels.
• Content Creation and Localization: Draft, edit, and adapt marketing content for the business.
• Market and Audience Research: Conduct research on target customer segments and industry trends.
• Event and Activation Coordination: Support the planning and execution of events and customer engagements.
• Performance Tracking and Reporting: Monitor campaign and channel performance.
• Cross-functional Collaboration: Work closely with sales, product, and regional teams.

• Bachelor’s degree in marketing, Business, Communications, or a related field
• Fresh graduate or up to 2 years of relevant experience
• Strong written and verbal communication skills in both Arabic and English
• A genuine curiosity about how businesses grow
• Basic data analysis skills
• Strong organizational and multitasking abilities
• A proactive, self-starting mindset with eagerness to learn
• Positive attitude and strong collaboration skills

Job Description
Digital Marketing and Content Specialist

Job Responsibilities:

• Professionally manage the organization's social media accounts.
• Prepare and implement marketing plans and digital advertising campaigns.
• Create marketing content of all types (photography - writing - editing - publishing).
• Photograph products and services in a professional manner suitable for digital platforms.
• Design and prepare short videos and marketing ads.
• Execute voiceovers and audio ads when needed.
• Write marketing texts, offers, advertisements, and posts.
• Follow up on trends and modern ideas suitable for the organization's activities.
• Manage paid advertising campaigns and analyze their results.
• Increase interaction and sales and build the organization's brand identity.
• Respond to customer inquiries and convert them into sales opportunities.
• Prepare periodic reports on performance, results, and interaction.

Required Skills:

• Photography and content creation skills.
• Editing skills using modern editing software.
• Content writing and marketing ad skills.
• Voiceover and advertising delivery skills.
• Understanding of digital marketing and social media platforms.
• Able to manage advertising campaigns and analyze results.
• Creativity and quick execution of ideas.
• Able to work under pressure and achieve goals.

• Develop and write high-quality content across multiple platforms, including our website, newsletters, and blogs.
• Draft corporate materials such as press releases, internal communications, and executive messages.
• Create scripts for videos and campaigns, translating complex environmental concepts into engaging, audience-friendly content.
• Collaborate with cross-functional teams to align messaging and support business development initiatives.
• Monitor analytics and generate periodic performance reports with actionable insights.

• Bachelor’s degree in Marketing, Communications, Media, Journalism, or related field.
• 2-5 years of proven experience in content creation for social media, websites, or digital campaigns.
• Strong writing and storytelling skills in both Arabic and English.
• Experience with design tools (*, Canva, Adobe Express) and video editing software (*, CapCut, Premiere Pro).
• Familiarity with SEO basics and analytics tools to optimize content performance.

• Creativity and trend awareness.
• Strong communication and teamwork abilities.
• Excellent time management skills and the ability to handle multiple projects.

• Industry experience in environmental sustainability or waste management.
• Equipment and skills in basic photography/videography.

• Research and analyze industry trends to inform content creation.
• Manage digital platforms and develop content strategies that enhance audience engagement.
• Collaborate with cross-functional teams to align on branding and messaging.
• Create compelling written content for various platforms.

• Proven experience in Content Writing, Creative Writing, and Digital Storytelling.
• Strong skills in Social Media Management, Digital Marketing, and SEO.
• Ability to work in a fast-paced team-oriented environment.
• Bachelor’s degree in Marketing, Journalism, Communications, or a related field is preferred.

• Develop AI Training Content: Create gold-standard copy across various formats.
• Optimize AI Performance: Evaluate AI responses to enhance clarity and persuasion.
• Ensure Model Integrity: Test AI outputs for inaccuracies and validate reliability.

• Bachelor’s degree in a related field or equivalent experience.
• 5+ years in copywriting or content marketing.
• Strong command of brand voice and audience-aware writing.
• Ability to provide actionable feedback and high-quality rewrites.

• Maintain and implement an effective filing and administrative system for sponsorship and event organization.
• Identify potential sponsors and maintain a database related to upcoming events.
• Negotiate with sponsors to secure advantageous arrangements.
• Socialize and meet with potential sponsors and clients.
• Formulate correspondence related to sponsorship proposals and negotiations.
• Coordinate with hotel departments to ensure branding for sponsors is compliant with contracts.
• Maintain relationships with local, national, and international media to maximize coverage of events and promotions.
• Host media members, strategic partners, and top clients at hotel events.
• Assist in the production of all promotional material.
• Document events through photography.

The Purpose of the Job

Contributing to the marketing of the factory's products and increasing sales by implementing marketing plans, managing communication with customers, and enhancing brand presence in the market.

Main Tasks and Responsibilities

• Implementing the marketing plans and campaigns for the factory's products.
• Managing social media accounts and continuously publishing marketing content.
• Coordinating with designers and printing houses to prepare advertising and promotional materials.
• Following up with customers and responding to inquiries via phone and social media.
• Preparing price offers and marketing presentations in coordination with management.
• Searching for new customers and markets and new sales opportunities.
• Participating in exhibitions and marketing events as needed.
• Preparing periodic reports on the performance of marketing campaigns and sales.
• Monitoring competitors, prices, and market trends.
• Contributing to improving the identity and brand of the factory.
• Coordinating with the production department to provide products according to customer needs.
• Adhering to factory policies and work instructions.

Required Qualifications

• Diploma or Bachelor's degree in Marketing, Business Administration, or a related field.
• Previous experience in marketing or sales is preferred.
• Proficiency in using Microsoft Office programs and social media platforms.
• High communication and persuasion skills.
• Ability to prepare content and coordinate marketing.
• Ability to work under pressure and achieve sales targets.

Authorities

• Direct communication with customers within the limits of work.
• Coordinating with advertising agencies and suppliers after obtaining management approval.
• Raising marketing and developmental proposals to management.

Key Performance Indicators (KPIs)

• Achieving sales and marketing targets.
• Increasing the number of customers and potential clients.
• Level of engagement on social media platforms.
• Response speed to customers and service quality.
• Commitment to implementing approved marketing plans.

Working Hours and Days

According to the factory's approved work policy and operating schedule.

• Develop AI Training Content: Create gold-standard copy across various formats.
• Optimize AI Performance: Evaluate AI responses to enhance clarity and persuasion.
• Ensure Model Integrity: Test AI outputs for inaccuracies and validate reliability.

• Bachelor’s degree in a related field or equivalent experience.
• 5+ years in copywriting or content marketing.
• Strong command of brand voice and audience-aware writing.
• Ability to provide actionable feedback and high-quality rewrites.

About the Role

Mina Excellence is seeking a Social Media Marketing Specialist to join its team in Riyadh, Saudi Arabia. This full-time position focuses on developing and executing digital marketing strategies to enhance brand presence and drive customer engagement within the Food & Beverage (F&B) industry. The role is integral to shaping the company's online narrative and contributing to business objectives.

Key Responsibilities

• Develop and implement digital marketing strategies aligned with company objectives.
• Manage and oversee all social media platforms, ensuring consistent and engaging content.
• Plan, execute, and optimize digital advertising campaigns, monitoring performance and ROI.
• Coordinate with designers, photographers, and content creators for marketing materials.
• Conduct market research and competitor analysis to identify trends and growth opportunities in the F&B sector.
• Prepare performance reports, analyze key metrics, and provide recommendations for strategy refinement.
• Support the planning and execution of promotional campaigns, events, and seasonal marketing initiatives.

Qualifications and Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 2 years of proven experience in digital marketing and social media management.
• Previous experience in the Food & Beverage (F&B) or restaurant industry is highly preferred.
• Strong knowledge of digital advertising platforms and performance analytics tools.
• Excellent content creation and copywriting skills.
• Demonstrated ability to plan, organize, and manage multiple projects while meeting deadlines.
• Strong analytical, communication, and teamwork skills.

Required Skills

• Digital Marketing
• Social Media Management
• Content Creation
• Copywriting
• Market Research
• Competitor Analysis
• Performance Reporting
• Promotional Campaigns
• Meta Ads Manager
• TikTok Ads Manager
• Google Analytics
• Analytical Skills
• Communication Skills
• Teamwork Skills

Work Environment and Experience

This is a full-time position based in Riyadh, Saudi Arabia. The role requires 2-5 years of experience in digital marketing and social media management, with a preference for candidates who have prior experience within the Food & Beverage (F&B) or restaurant industry.