About the RoleRqiip is at the idea-to-early-build stage and is forming a small, trusted team to shape how the company communicates with the market from day one. We are seeking a Copywriter who can translate complex ideas into clear, confident, high-credibility messaging across product, marketing, investor, and internal communications. This is not task-based content writing. It is a long-term, equity-based builder role for someone who wants ownership in the brand they help create.
Core Responsibilities- Brand Voice & Messaging
- Define and maintain a consistent brand voice across all touchpoints.
- Translate abstract vision and strategy into clear, compelling language.
- Ensure tone aligns with trust, credibility, and long-term brand value.
- Product & Marketing Copy
- Write high-quality copy for:
- Website and landing pages
- Product messaging and in-app text
- Marketing campaigns and announcements
- Social media and growth content
- Support go-to-market launches with structured, conversion-focused copy.
- Investor & Strategic Content
- Support drafting:
- Pitch decks and investor narratives
- One-pagers and executive summaries
- Thought-leadership content when required
- Help translate product and traction into investor-ready language.
- Collaboration & Iteration
- Work closely with founders, designers, and product teams.
- Iterate quickly while maintaining clarity and quality.
- Proactively suggest improvements to messaging and positioning.
Required Profile- Strong experience in copywriting for digital products, startups, or brands.
- Ability to simplify complex ideas without losing depth or credibility.
- Excellent command of written English (Arabic is a strong advantage).
- Strong sense of structure, flow, and narrative.
- Comfortable working in early-stage environments with limited structure.
- High attention to detail and strong editing skills.
- Portfolio or writing samples required.
Equity Engagement Model- Equity-only compensation during the idea and early build phase.
- Equity allocation based on:
- Scope of ownership over messaging
- Quality and consistency of contribution
- Strategic impact on brand and growth
- Formal vesting and agreements introduced as the venture progresses.
Who This Role Is For- Copywriters who want ownership, not just assignments
- Brand-minded writers who think long-term
- Builders tired of shallow freelance work
- Professionals who want to shape a voice from zero
Who This Role Is NOT For- Candidates seeking salary at this stage
- Short-term content contractors
- SEO-only or volume-based writers
- Low-availability contributors