About TabbyTabby helps users take control of their finances by offering flexible, interest-free payment solutions across the UAE, KSA, Egypt, and Kuwait. Partnering with global brands like H&M, Adidas, and IKEA, we provide a seamless shopping experience, giving customers the freedom to shop smarter and save more.
About the roleWe’re looking for a Social Media Content Specialist to join our Marketing team and help shape how Tabby shows up across social platforms. In this role, you’ll create engaging, video-first content, bring ideas to life on camera, and help run Tabby’s social accounts day to day. You'll come up with creative concepts, star in and direct short-form videos, and turn money topics into content that’s lighthearted, relatable, and easy to digest.
Key Responsibilities- Ideate, script, and create short-form video content for Tabby across platforms (Reels, TikTok, Shorts and more), turning money topics into fun, relatable and easy-to-understand content.
- Appear on camera regularly, filming yourself in Tabby-led content with confidence, humour, and strong on-screen presence.
- Help shape and manage Tabby’s social media presence day to day, with a strong understanding of platform culture, trends, and formats.
- Support the planning and execution of seasonal and cultural campaigns (such as Ramadan), adapting ideas and content to key moments throughout the year.
- Identify, source, and collaborate with the right influencers and UGC creators for the Saudi market, ensuring brand fit, cultural relevance, and performance.
- Edit and package content quickly and effectively using tools like CapCut (or similar), optimising for each platform’s best practices.
- Stay deeply plugged into social trends, creator culture, and emerging formats, using insights to continuously evolve Tabby’s content.
- Work closely with marketing, brand, and creative teams to bring ideas to life while maintaining Tabby’s tone, values and compliance standards.
Skills, Knowledge, and Expertise- You have 3–5 years of experience in social media and content creation, with a strong focus on short-form, video-first platforms.
- You’re confident and comfortable on camera, with a natural presence and the ability to bring ideas to life yourself.
- You’re a creative thinker who knows how to turn trends, insights, and cultural moments into engaging content.
- You collaborate closely with designers, marketing, and brand teams to ensure ideas, visuals, and messaging come together seamlessly across campaigns.
- You’re highly organised and detail-oriented, able to manage multiple content streams, shoots, and timelines without losing quality.
- You thrive in fast-paced environments, balancing creativity with structure and deadlines.
- You have a strong understanding of platform analytics and performance, using data to refine content and improve results.
- You’re culturally aware within the Saudi market, and know how to create content that feels relevant and on brand.
Application Process:The application process includes an interview with our Communications & Content Manager, an assessment, and a final interview with our Senior Brand Manager and Head of Marketing.