Digital Marketing Specialist Jobs for Fresh Graduates in Jeddah

About the Role

Kingdom International Motors is seeking a Digital Marketing Specialist to join their team in Jeddah, Makkah Al Mukarramah. The role will involve planning, executing, and managing digital marketing campaigns across various online platforms to enhance brand awareness, increase lead generation, and achieve sales and growth objectives. This is an opportunity for someone with a passion for digital marketing and a desire to advance their career in the automotive sector in the Kingdom of Saudi Arabia. The position is a contract role.

Key Tasks and Responsibilities

• Planning and executing digital marketing campaigns in line with company objectives.
• Managing advertising campaigns on platforms such as Google Ads, Meta Ads (Facebook & Instagram), Snapchat Ads, TikTok Ads, and LinkedIn Ads.
• Monitoring and analyzing the performance of advertising campaigns and continuously optimizing results.
• Managing and optimizing Search Engine Optimization (SEO) to improve website visibility.
• Managing social media accounts and scheduling content.
• Coordinating with designers and content creators to produce marketing materials.
• Creating landing pages and optimizing conversion rates.
• Preparing periodic reports and measuring Key Performance Indicators (KPIs).
• Keeping up with the latest digital marketing trends and applying best practices.
• Managing customer databases and email/SMS marketing campaigns.
• Studying competitors, analyzing the market, and identifying growth opportunities.

Qualifications and Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 1 to 3 years of experience in digital marketing.
• Proficiency in using various digital advertising platforms.
• Good knowledge of analytics tools such as Google Analytics and Google Tag Manager.
• Understanding of SEO and SEM fundamentals.
• Excellent reporting and data analysis skills.

Core Skills

• Analytical thinking and data-driven decision-making.
• Communication and negotiation skills.
• Creativity in developing marketing campaigns.
• Proficiency in Microsoft Office and Google Workspace.
• Experience using multiple digital advertising platforms including Google Ads, Meta Ads (Facebook & Instagram), Snapchat Ads, TikTok Ads, and LinkedIn Ads.
• Strong skills in Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
• Ability to create content.
• Experience in managing social media advertising campaigns.
• Skills in creating landing pages and optimizing conversion rates.
• Proficiency in using Google Analytics and Google Tag Manager.

Job Details

The job title is Digital Marketing Specialist, and the company is Kingdom International Motors. The work location is Jeddah, Makkah Al Mukarramah, Kingdom of Saudi Arabia, specifically in the cities of Jeddah and Makkah. The position is a contract role.

📢 Job Opportunity – TikTok Marketer for a Bakery

We are looking for a creative and enthusiastic marketer to join our team to help increase awareness of the bakery and attract new customers through the TikTok platform.
Tasks:
• Create creative ideas for TikTok clips.
• Film or supervise the marketing content for the bakery.
• Target new customers and increase engagement and sales.
• Follow suitable trends and utilize them to serve the brand.
• Develop a content strategy that aligns with TikTok algorithms.
• Continuously provide new ideas to increase reach and visibility.
Requirements:
• Good experience in using TikTok and its algorithms.
• Knowledge of how to create content that achieves reach and engagement.
• An energetic and creative personality who loves marketing and innovation.
• Punctuality and seriousness in work.
• Ability to achieve results and attract new customers.
. The work location is Jeddah, Al-Rehab district, and it is preferred that the place of residence is in the neighboring districts.

Working hours:
• Two days a week, at an average of two hours per day
Salary: 300 per week

About the Role

GRASS Florist (Saudi GRASS Est.), a floral and event services establishment in Jeddah, Saudi Arabia, is seeking a Marketing Specialist. This full-time position is based in Jeddah and is suitable for a motivated individual looking to start a career in marketing within the floral and event industry. The Marketing Specialist will be responsible for enhancing the company's online presence, driving sales through marketing campaigns, and building client relationships.

Key Responsibilities

• Conduct market research to understand consumer needs, habits, and trends.
• Execute new product launches for e-commerce and mobile platforms, including bouquets, gift packages, and chocolate assortments.
• Manage the website chat function, responding to visitor inquiries and suggesting deals.
• Draft blog content to improve Search Engine Optimization (SEO) visibility.
• Report customer experience findings to the technical team and collaborate on issue resolution.
• Develop creative marketing campaign ideas and new product concepts for digital platforms.
• Perform competitor analysis, evaluating pricing, sales, marketing strategies, and distribution methods.
• Register the company on accredited rating websites to enhance brand image and online awareness.
• Prepare an annual seasonal plan, including content, advertisements, photo sessions, and graphics, to support sales during key periods.
• Secure B2B clients and establish employee discount agreements to drive traffic to the app and website.
• Prepare budgets for paid media, SEO, User-Generated Content (UGC), and other marketing channels.
• Manage all company social media accounts (Instagram, Twitter, Snapchat, LinkedIn, Facebook, and emerging platforms), including content creation, posting, replies, stories, and follower engagement.
• Plan and execute social media initiatives to reach the target audience.
• Identify and target new corporate and government clients, managing relationships from proposal to execution.
• Plan and execute campaigns and events to engage clients and partners.
• Establish agreements with delivery applications to list company products.
• Register the company as a service provider with agencies, government authorities, and the private sector, preparing for bidding processes.
• Liaise with third parties such as furniture companies, interior design houses, agencies, exhibition companies, and luxury brands for product introduction and collaborations.
• Support third-party service providers in marketing activities, guiding them to enhance sales and fulfill requests.
• Plan and execute marketing initiatives via email and SMS campaigns.
• Define and measure the Return on Investment (ROI) for all marketing activities.
• Coordinate brand awareness, company communications, announcements, and overall marketing activities.

Qualifications and Requirements

• High GPA is preferred.
• Fresh graduates with honors are strongly encouraged to apply.

Required Skills

• Market Research
• E-commerce Platform Management
• Mobile Application Management
• Content Drafting and Creation
• SEO Enhancement
• Customer Experience Analysis
• Creative Marketing Campaign Development
• Competitor Analysis
• Website Rating Registration
• Annual Season Planning
• B2B Client Acquisition
• Paid Media Budgeting
• SEO Budgeting
• UGC Management
• Social Media Management
• Photo Sessions
• Follower Engagement
• Graphic Design
• Target Audience Reach Initiatives
• Strong Communication and Interpersonal Skills
• Corporate and Government Client Management
• Event Planning
• Delivery Application Agreements
• Service Provider Registration
• Bidding Process Management
• Collaboration with Third Parties
• Marketing Activity Support
• Email and SMS Marketing
• ROI Definition
• Brand Awareness Coordination
• Company Communication
• Marketing Activities Coordination

Work Environment and Details

This is a full-time position located in Jeddah, Makkah, Saudi Arabia. The company offers a monthly salary and medical insurance in accordance with company policy.

• Bachelor's degree in marketing, Business Administration, Communications, or related field.
• Fresh Graduates are encouraged to apply.
• Good communication and interpersonal skills.
• Proficiency in Microsoft Office.
• Strong organizational and coordination abilities.
• English proficiency is preferred.
• Eligible for Tamheer Program.

• Develop and implement comprehensive marketing plans and strategies.
• Conduct market research to identify target audiences, market trends, and competitive landscape.
• Create and manage marketing campaigns across various channels (digital, print, social media, etc.).
• Coordinate with the creative team to develop marketing materials, including brochures, banners, advertisements, and digital content.
• Manage and update the company's website and social media platforms.
• Track and analyze the performance of marketing campaigns using analytics tools and metrics.
• Prepare and present marketing reports to management, highlighting campaign performance and insights.
• Manage relationships with external vendors, agencies, and partners.
• Plan and coordinate promotional events, product launches, and other marketing activities.
• Develop and manage the marketing budget, ensuring cost-effective use of resources.
• Conduct A/B testing to evaluate the effectiveness of different marketing strategies.
• Ensure brand consistency across all marketing channels and materials.
• Stay updated with the latest marketing trends, tools, and technologies.
• Support the sales team with marketing materials and strategies to achieve sales targets.
• Identify opportunities for growth and new business development.

About the Role

Al Fajr Al Hadith Company, a leader in Islamic timepieces with over 35 years of expertise, is seeking a Social Media Content Creator to join its team in Jeddah. The company focuses on enhancing religious and daily schedules through high-quality products that combine precision and elegance. This role contributes to creating enriching customer experiences by merging functionality with refinement.

Key Responsibilities

The Social Media Content Creator will be responsible for:

• Planning, creating, and managing engaging content across various social media platforms.
• Developing comprehensive content calendars to ensure a consistent and strategic online presence.
• Designing visually appealing posts, graphics, and other creative assets for social media.
• Analyzing social media performance metrics to evaluate effectiveness and identify areas for improvement.
• Staying updated on the latest social media trends and best practices to grow audience engagement and reach.
• Collaborating with marketing and design teams to maintain consistent branding and messaging across all platforms.

Qualifications and Requirements

Candidates should possess the following qualifications:

• Proven ability in social media content creation and compelling copywriting.
• Proficiency in designing visuals and graphics for social media using tools such as Adobe Creative Suite or Canva.
• Strong understanding of major social media platforms and their respective analytics tools.
• Demonstrated ability to strategize and implement effective content calendars.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• A solid understanding of both Arabic and English languages, with the capacity to create culturally relevant content.
• A Bachelor's degree in Marketing, Communications, Journalism, or a closely related field is preferred.

Required Skills

Key skills for this role include:

• Social Media Content Creation
• Copywriting
• Visual and Graphic Design (Adobe Creative Suite, Canva)
• Social Media Platforms Expertise
• Social Media Analytics Tools
• Content Calendar Strategy and Implementation
• Communication and Collaboration
• Arabic and English Language Proficiency
• Digital Marketing Principles
• Brand Campaign Experience is considered a plus.

Work Environment and Experience

This is a full-time, hybrid position based in Jeddah, Makkah, Saudi Arabia. The role requires 0-1 years of experience. Prior experience in digital marketing or brand campaigns is considered an advantage.

About the Role

Barns is seeking a Brand Marketing Specialist to join its team in Jeddah, Makkah, Saudi Arabia. This full-time position is designed for an individual with 0-1 years of experience looking to begin a career in brand marketing. The Brand Marketing Specialist will be instrumental in supporting the execution of brand activities, ensuring the consistent and engaging presentation of Barns' identity across all market channels and to customers.

This role contributes to maintaining and enhancing Barns' brand presence through campaign coordination, content preparation, oversight of design elements, and adherence to brand identity guidelines.

Key Responsibilities

• Execute marketing campaigns in strict accordance with the management-approved plan.
• Coordinate the creation and delivery of marketing content by collaborating with design and production teams.
• Prepare and consistently update essential brand materials, including textual content, images, and videos.
• Liaise with digital and field marketing teams to ensure a unified visual and verbal messaging strategy across all platforms.
• Review all creative designs to ensure they align with established brand identity guidelines.
• Contribute to the development of engaging content for seasonal and national marketing campaigns.
• Collect and compile campaign performance data, submitting comprehensive reports to the brand team.
• Support the execution of cultural and community initiatives aligned with the overall brand direction.
• Maintain and organize brand archives and all approved marketing materials.

Qualifications and Requirements

• Possess a Bachelor's degree in Marketing, Communication, Advertising, or an equivalent relevant field.
• Have 1-3 years of experience in marketing, with a preference for experience in branding or campaign management.
• Experience within the food & beverage or retail sectors is highly desirable.

Required Skills

• Brand Identity
• Marketing Campaigns
• Content Creation
• Design Coordination
• Digital Marketing
• Field Marketing
• Brand Archives Management

Work Information

This is a full-time position located in Jeddah, Makkah, Saudi Arabia.

About the Role

Pladis Global is offering the Pladis Graduate Trainee Program for ambitious individuals to join their growing global biscuits and confectionery business. This program aims to develop future brand leaders by providing a strong foundation in marketing execution. As a Graduate Marketing Specialist, you will be an integral part of the marketing team, contributing to live campaigns, product launches, and in-market activities. Pladis is committed to delivering happiness through its iconic global brands and invests in its infrastructure and people. Success within Pladis is characterized by a purpose-led, resilient, and positive mindset, embracing pace, agility, collaboration, and accountability. In return, Pladis offers global ambition, a clear vision, and significant opportunities for learning and impact.

Key Responsibilities

• Support the execution and rollout of integrated marketing campaigns across digital, social media, and retail channels.
• Collaborate with external agencies to develop and deliver creative assets and promotional activations.
• Manage campaign timelines to ensure timely and complete execution of all marketing initiatives.
• Execute in-store activations, promotions, and visibility programs to enhance brand presence at the point of sale.
• Partner with sales teams to ensure effective retail execution.
• Conduct regular market visits to assess campaign execution, identify performance gaps, and gather insights.
• Assist in content planning and publishing across various digital platforms.
• Coordinate with agencies to adapt global marketing campaigns for local market relevance.
• Track the performance of digital and content initiatives and identify opportunities for improved consumer engagement.
• Act as a liaison between the marketing department, sales teams, and external partners to ensure seamless project execution.
• Manage multiple projects concurrently, ensuring efficient handling of all operational aspects.
• Support budget tracking, manage approval processes, and contribute to internal operational procedures.
• Build and maintain comprehensive trackers and dashboards for campaign performance monitoring.
• Assist in post-campaign evaluations to identify key learnings and best practices.
• Translate performance data into actionable insights to inform future marketing strategies.

Qualifications and Requirements

This program is designed for individuals with 0-1 years of experience, focusing on potential and a willingness to learn and grow. While specific qualifications are not detailed, candidates are expected to possess foundational skills and attributes necessary to excel in a dynamic marketing environment.

Required Skills

• Campaign Execution
• In-Market Excellence
• Content & Digital Activation
• Operations & Cross-Functional Coordination
• Performance Tracking & Learning
• Agility
• Collaboration

Work Environment and Location

This is a full-time position. The role is based in Jeddah, Makkah, Saudi Arabia, with specific city locations including Jeddah and Makkah. Pladis Global is an Equal Opportunity Employer committed to hiring a diverse workforce. All employment decisions are based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, or religion. Pladis operates a strict Preferred Supplier List for recruitment agencies.

About the Marketing Executive Role

Delta Hotels and Resorts, part of the Marriott International portfolio, is seeking a Marketing Executive to join their team in Jeddah, Makkah, Saudi Arabia. This full-time, non-management position is an opportunity for individuals with 0-1 years of experience to contribute to brand awareness and revenue generation within the hospitality sector. Delta Hotels focuses on providing a seamless travel experience through purposeful service and attention to detail.

Role Purpose and Contribution

This role is essential for promoting the Delta Hotels brand image both internally and externally. The Marketing Executive will utilize sales techniques to maximize revenue while nurturing existing guest loyalty. The position involves identifying opportunities to upsell services and enhancements to enrich the guest experience and event outcomes. A key aspect of the role includes encouraging potential clients to purchase or schedule preview package sales and tours, ensuring they meet eligibility requirements before booking.

Key Responsibilities

• Promote awareness of the brand image internally and externally.
• Utilize sales techniques to maximize revenue while maintaining existing guest loyalty.
• Recognize opportunities to upsell customers and sell enhancements to create a better guest or event experience.
• Encourage guests or callers to purchase or schedule preview package sales/tours.
• Explain details and requirements related to attending a sales presentation to potential owners.
• Verify that individuals meet eligibility requirements for preview package sales/tours prior to scheduling a tour for a Marriott Vacation Club property.
• Determine and provide complimentaries to guests as gifts for their patronage, such as rewards points or show tickets.
• Answer guest questions about property facilities and services.
• Receive, record, and relay messages accurately, completely, and legibly.
• Follow all company policies and procedures.
• Ensure uniform and personal appearance are clean and professional.
• Maintain confidentiality of proprietary information and protect company assets.
• Welcome and acknowledge all guests according to company standards.
• Anticipate and address guests' service needs.
• Thank guests with genuine appreciation.
• Speak with others using clear and professional language.
• Prepare and review written documents accurately and completely.
• Answer telephones using appropriate etiquette.
• Develop and maintain positive working relationships with others.
• Support the team to reach common goals.
• Listen and respond appropriately to the concerns of other employees.
• Comply with quality assurance expectations and standards.
• Perform other reasonable job duties as requested by Supervisors.

Qualifications and Requirements

• High school diploma or GED equivalent.
• No related work experience required.
• No supervisory experience required.
• No specific licenses or certifications are required.

Required Skills

• Proficiency in sales techniques and revenue maximization strategies.
• Ability to foster and maintain guest loyalty.
• Skilled in up-selling and identifying opportunities for service enhancements.
• Experience in explaining sales presentations and package details.
• Strong customer service orientation.
• Excellent communication skills, both verbal and written.
• Demonstrated professionalism in conduct and appearance.
• Effective teamwork and collaboration abilities.

Work Location and Type

This is a full-time, non-management position located at 3243 Al Salam Street, Jeddah, Saudi Arabia, 23613. The role is based in Jeddah, Makkah, and is not remote.

About the Role

Hempel A/S announces a one-year marketing internship opportunity designed to empower talented individuals to lead the future of marketing within the company. This program focuses on structured development and gaining practical experience in marketing.

Program Details and Responsibilities

This is a full-time opportunity for entry-level individuals, aiming to provide interns with hands-on experience in digital marketing, campaign management, and branding strategies. Interns will be exposed to real marketing projects and regional initiatives, with guidance from industry professionals. Key responsibilities include:

• Support the execution of marketing campaigns and product launches.
• Conduct comprehensive market research and customer analysis to support marketing strategies.
• Contribute to digital marketing efforts, including content creation and performance analysis.
• Collaborate with cross-functional teams to develop and implement effective marketing strategies.

Qualifications and Requirements

This opportunity targets recent graduates with degrees in Marketing, Business Administration, or related fields. Applicants must be residents of Saudi Arabia.

Required Skills

The role requires a blend of essential and specialized skills, including:

• Marketing
• Digital Marketing
• Campaign Management
• Branding Strategies
• Market Research
• Customer Analysis
• Content Creation
• Analytics
• Strong Communication Skills
• Creativity with an Analytical Mindset
• Eagerness to Learn
• Proficiency in both English and Arabic

Work Environment and Location

Multiple opportunities are available in Riyadh, Jeddah, and Dammam. Applicants will be asked to select their preferred location. Hempel A/S operates as a global company with over 7,000 colleagues worldwide, built on trust, mutual respect, and support. The company is committed to providing a safe, valuable, and equal environment where employees can be themselves, believing that inclusivity drives innovation.

Additional Information

Hempel is majority-owned by the Hempel Foundation, a commercial foundation dedicated to making a difference. Your hard work and dedication contribute to charitable activities, making your career at Hempel doubly rewarding. The application deadline is 2026-07-29.

About the Graduate Marketing Program

Hempel A/S is offering a 1-year Graduate Program focused on Marketing. This program is designed for individuals looking to launch their careers in marketing and contribute to the future of marketing within the organization. It is a full-time, entry-level position suitable for candidates with 0-1 years of experience.

Program Focus and Learning Opportunities

Participants will gain practical experience in key marketing areas including digital marketing, campaign management, and brand strategy. The program involves exposure to real marketing projects and regional initiatives, providing a comprehensive understanding of marketing operations. Mentorship from industry professionals is a core component, with potential for future full-time roles upon successful completion of the program.

Key Responsibilities

• Support the execution of marketing campaigns and product launches.
• Conduct market research and customer analysis to inform marketing strategies.
• Contribute to digital marketing efforts, content creation, and performance analytics.
• Collaborate with cross-functional teams to develop and implement marketing strategies.

Qualifications and Requirements

• Fresh graduates are encouraged to apply.
• Possession of a degree in Marketing, Business, or a closely related field.
• Must be residing in Saudi Arabia.

Required Skills and Competencies

• Proficiency in marketing principles and practices.
• Experience or strong aptitude in digital marketing, campaign management, and brand strategy.
• Skills in market research and customer analysis.
• Competence in content creation and analytics.
• Excellent communication skills.
• Demonstrated creativity and an analytical mindset.
• Ability in data-driven storytelling.
• Fluency in both English and Arabic languages.

Work Location and Program Details

Multiple opportunities are available across Al-Kharj, Riyadh, Jeddah, and Dammam. Applicants will be asked to select their preferred location during the application process. This is a full-time, entry-level position. The application deadline is 2026-07-29. Hempel is a global company with over 7,000 colleagues, committed to fostering a workplace built on trust, mutual respect, and support.

About the Role

Delta Hotels and Resorts is seeking a Marketing Coordinator to join its team in Jeddah, Makkah, Saudi Arabia. This full-time, non-management position is suitable for individuals with 0-1 years of experience. The role focuses on promoting brand awareness, enhancing guest experiences, driving revenue, and fostering guest loyalty within the Marriott framework.

Key Responsibilities

• Promote brand image awareness internally and externally.
• Utilize sales techniques to maximize revenue while maintaining existing guest loyalty.
• Identify opportunities to up-sell to customers and sell enhancements to improve the guest or event experience.
• Encourage guests or callers to purchase or schedule preview package sales/tours.
• Explain details and requirements for attending a sales presentation to potential owners.
• Verify that individuals meet eligibility requirements for preview package sales/tours before scheduling a tour for a Marriott Vacation Club property.
• Determine and provide complimentaries to guests as gifts for their patronage, such as rewards points or show tickets.
• Answer guest questions about property facilities and services.
• Receive, record, and relay messages accurately, completely, and legibly.
• Follow all company policies and procedures.
• Ensure uniform and personal appearance are clean and professional.
• Maintain the confidentiality of proprietary information and protect company assets.
• Welcome and acknowledge all guests according to company standards.
• Anticipate and address guests' service needs.
• Thank guests with genuine appreciation.
• Speak with others using clear and professional language.
• Prepare and review written documents accurately and completely.
• Answer telephones using appropriate etiquette.
• Develop and maintain positive working relationships with others.
• Support the team to reach common goals.
• Listen and respond appropriately to the concerns of other employees.
• Comply with quality assurance expectations and standards.
• Perform other reasonable job duties as requested by Supervisors.

Qualifications and Requirements

• High school diploma or GED equivalent.
• No related work experience required.
• No supervisory experience required.
• No specific licenses or certifications are required.

Required Skills

• Proficiency in sales techniques and up-selling.
• Ability to foster and maintain guest loyalty.
• Strong professionalism and a commitment to confidentiality.
• Excellent customer service and communication skills.
• Demonstrated ability to work effectively as part of a team.

Work Environment and Details

This is a full-time, non-management position located at 3243 Al Salam Street, Jeddah, Saudi Arabia, 23613. The role requires the ability to move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance, and to stand, sit, or walk for an extended period of time. Marriott International is an equal opportunity employer committed to diversity, equity, and inclusion.

About the Role

PepsiCo is seeking a motivated and detail-oriented Sr. Merchandiser to join its sales team in Jiddah, Makkah, Saudi Arabia. This full-time position is integral to maximizing on-shelf presence and ensuring attractive product presentation to consumers, contributing to the company's strategic goals within the region. PepsiCo is a global leader in beverages and convenient foods, driven by a vision to be the Global Leader by Winning with PepsiCo Positive (pep+), fostering a dynamic, collaborative, and inclusive culture.

Key Responsibilities

• Maximize on-shelf presence for PepsiCo products across all assigned outlets.
• Adhere strictly to planograms for both on-shelf and off-shelf displays.
• Conduct in-store sampling sessions and promotions as required.
• Report any non-compliance with agreed arrangements to the pre-seller immediately.
• Provide the pre-seller with the latest market information to identify selling opportunities.
• Visit specific Out-of-Territory (OT) outlets according to the daily journey plan.
• Merchandise SSFL products within OT stores in various access points, including shelves, stands, and floor displays.
• Place Point of Sale (POS) material adjacent to SSFL displays where applicable.
• Ensure all access points are merchandised according to approved planograms.
• Rotate product using the First-In, First-Out (FIFO) method and remove sub-standard products.
• Maintain a clean and fresh stock of SSF products on the shelf at all times.
• Monitor and report competitive activities within the assigned territory.
• Report any deviations from agreed terms with assigned OT customers/outlets.
• Report daily activities of the prior day to your supervisor.
• Participate in sampling and redemption campaigns when required.
• Maintain appropriate personal appearance and professional behavior in line with the Frito Lay code of conduct.

Qualifications and Requirements

• Possess a valid driving license.

Required Skills

• Service-level oriented
• Strong communication skills
• Strong interpersonal skills

Work Location and Type

This is a full-time position based in Jiddah, Makkah, Saudi Arabia, with specific coverage in the cities of Jeddah and Makkah.