Job Description: Digital Marketing and Social Media Specialist and Content Producer

Job: Digital Marketing and Social Media Specialist
Department: Marketing
Level: Intermediate – Advanced
Type of Experience: Social Media Management + Content Production and Editing + Marketing Planning

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Main Responsibilities:

1. Managing Social Media Platforms

• Developing and implementing a brand presence strategy across all platforms (Instagram, TikTok, Snapchat, Twitter, Facebook).

• Managing the publishing schedule according to a clear and balanced content plan.

• Writing and crafting creative content suitable for each platform.

• Designing interactive campaigns and increasing engagement and reach.

• Responding to messages and comments and ensuring effective communication with the audience.

2. Creating Visual and Photographed Content

• Producing suitable video clips for various platforms (Reels, TikTok, Shorts).

• Shooting professional content for products or services according to the visual identity.

• Using appropriate lighting, angles, and photography techniques.

3. Editing and Post-Production

• Editing videos using editing programs (like CapCut, Premiere, Final Cut).

• Adding visual and audio effects that suit the content style.

• Improving video quality, adding texts, and applying creative elements.

4. Developing Marketing Plans

• Market analysis and studying the target audience.

• Preparing monthly and quarterly marketing plans with clear KPIs.

• Proposing new ideas to improve conversion rates and increase sales.

• Monitoring advertising campaigns on social media platforms (Ads Manager).

5. Analysis and Reporting

• Preparing weekly and monthly performance reports including:

  • Reach rates

  • Engagement

  • Account growth

  • Performance of paid campaigns

• Analyzing results and recommending future improvements.

6. Managing Visual Identity and Branding

• Applying visual identity across all designs and content.

• Ensuring consistency in presentation style and tone across all platforms.

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Required Skills:

Technical Skills:

• Expertise in social media platforms.

• Photography and video skills.

• Proficiency in editing software (Premiere – Final Cut – CapCut).

• Good knowledge of social media SEO.

• Managing advertising campaigns via Meta Ads, Snap Ads, and TikTok Ads.

Marketing Skills:

• Crafting engaging and innovative content.

• Understanding digital marketing strategies.

• Analyzing data and making decisions based on it.

• Ability to develop marketing plans for products and services.

Personal Skills:

• Creativity and innovation.

• Ability to work in a team.

• Time management and organization.

• Excellent communication skills.

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Qualifications:

• Bachelor's or Diploma in Marketing, Media, Public Relations or equivalent.

• Previous experience of no less than 1-3 years in marketing or social media management.

• Proven experience in shooting, producing, and editing videos.

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Job Objective:

Enhancing the company's digital presence through high-quality creative content, increasing engagement and sales through effective marketing strategies, and producing professional visual materials that elevate the brand value.

He is skilled in dealing with real estate developers as well as engineering offices and clients, finding opportunities and plans for sales and developing them, as we are manufacturers, and you can imagine what we produce in furniture and decoration works.