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Your day at NTT DATAThe Manager, Marketing is responsible for marketing the organization's products and services to the right market for one or more assigned business units. This role is responsible for developing, implementing, and executing strategic and tactical marketing plans to attract potential customers and retain existing ones. The Manager, Marketing oversees day-to-day operations of the Marketing department while fostering a collaborative and innovative team culture focused on operational excellence.
Key responsibilities:- Contributes to the development of a comprehensive marketing strategy that meets the strategic objectives as required by the company.
- Contributes to the development of a pricing strategy for assigned business units.
- Ensures implementation of all marketing initiatives related to the overall strategy.
- Supports the development of an annual marketing plan that details promotional and advertising activities for the fiscal year.
- Ensures implementation of projects focusing on new and existing products and services.
- Participates in developing and implementing GTM plans targeting existing and potential markets.
- Works with internal stakeholders to ensure successful implementation of these marketing plans.
- Oversees, monitors, and manages aspects of prints, receipts, and distribution.
- Contributes to the development of marketing collateral for bids and proposals.
- Uses market research to inform marketing activities and develop models identifying requirements for current and future projects.
- Evaluates strategic partner relationships for the assigned business unit.
- Manages the marketing budget to ensure all activities are within the specified budget.
- Evaluates the effectiveness of marketing activities and recommends improvements.
To thrive in this role, you need to have:- Advanced understanding of marketing best practices across channels.
- Creative thinker with strong attention to detail.
- Ability to make decisions in a changing environment.
- Energetic and proactive leader with a collaborative mindset.
- Advanced communication and presentation skills.
- Strong management skills.
Academic qualifications and certifications:Bachelor’s degree in Marketing Management or a related field.
Required experience:- Advanced professional experience in marketing management.
- Proven experience as a Marketing Manager.
- Hands-on experience with marketing service delivery software.
- Experience leading and managing a team.