We are looking for a professional and creative content creator in the field of care, beauty, and makeup to join our team to produce distinguished digital content across social media platforms. The candidate will be responsible for professionally filming the content, writing texts and explanations in a creative way to highlight the content distinctively, designing visual materials, and analyzing the performance of posts to ensure reaching the target audience.

• Strong experience in social media management
• Ability to create creative content and marketing campaigns
• Experience in running and managing paid ads campaigns
• Experience in AI-generated content creation
• Graphic design skills using Adobe Photoshop & Illustrator
• Organized, creative, and able to manage multiple brands
• Portfolio is required

About the Role

MAKNANA is seeking a Marketing Specialist to join its team in Riyadh, Saudi Arabia. This role is responsible for developing and executing marketing campaigns, creating content, and enhancing the company's brand presence. The Marketing Specialist will collaborate with the sales team to align marketing initiatives with business objectives and drive sales growth.

Key Responsibilities

• Build and strengthen relationships with clients and strategic partners.
• Plan and execute comprehensive marketing campaigns and promotional activities.
• Organize and manage marketing events and activations.
• Create and manage diverse marketing content for digital and offline platforms.
• Manage social media platforms and support digital marketing initiatives.
• Manage and update content for the company website and mobile application, focusing on user experience and engagement.
• Coordinate with technical teams and developers for website and app updates.
• Conduct market research to analyze trends and identify new opportunities.
• Track, analyze, and report on the performance of marketing campaigns and events.
• Collaborate with internal teams to achieve marketing objectives.
• Support the sales team by providing marketing materials and executing sales-driving campaigns.

Qualifications and Requirements

• Bachelor's degree in Marketing, Business Administration, or a closely related field.
• 2-4 years of relevant professional marketing experience.
• Strong knowledge and practical experience in digital marketing strategies and social media platforms.
• Proven experience in managing and updating website and mobile application content.
• Excellent writing and verbal communication skills.
• Strong analytical and organizational skills with attention to detail.
• Fluency in both spoken and written Arabic and English.

Required Skills

• Digital Marketing
• Social Media Platform Management
• Website Management
• Mobile Application Content Management
• Market Research and Analysis
• Analytical Skills
• Organizational Skills
• Content Creation and Writing
• Communication Skills

Work Environment

This is a full-time position based in Riyadh, Saudi Arabia.

We are looking for a professional social media account manager to join our team, where you will be responsible for developing and implementing digital marketing strategies across various social media platforms and creating creative content that aligns with the brand identity. This position requires experience in analyzing social media data and metrics, managing paid advertising campaigns, and interacting with the target audience to build strong relationships and increase brand awareness. The ideal candidate must possess strong analytical skills and creativity in design and writing, in addition to the ability to work within a team and follow the latest trends in the digital marketing world.

• Develop and implement marketing plans and campaigns.
• Manage social media accounts and content creation.
• Monitor and analyze the performance of marketing campaigns.
• Enhance the academy's marketing identity and contribute to increasing reach and attraction.
• Coordinate with different teams to achieve marketing objectives.

• Bachelor's degree in Marketing or a related field.
• Excellent communication and organizational skills.
• Proficiency in using digital marketing tools and social media platforms.
• Ability to work in a team and work professionally.
• Previous experience in the education or training sector is preferred.

• Conduct in-depth research across various sectors, including salons, gyms, and nurseries.
• Extract content ideas from interactions such as interviews, webinars, and customer support conversations.
• Transform raw data into targeted content angles, hooks, and briefs.
• Identify and analyze the pain points that business owners frequently encounter.
• Evaluate competitors and industry trends to uncover content opportunities.
• Collaborate closely with growth, sales, and product teams to identify content needs.
• Establish content systems to optimize idea generation across platforms.
• Continuously enhance content quality through testing and analysis.

• Robust research capabilities.
• Strong curiosity and a knack for learning about new industries.
• Excellent writing and storytelling proficiency.
• A talent for breaking down complex topics into simplified narratives.
• Skills in identifying patterns and insights from data.
• Experience in creating effective short-form content.
• A commercial mindset alongside creativity.

• Regular generation of quality content ideas.
• Identifying insights ahead of competitors.
• Transforming customer discussions into actionable content.
• Creating impactful content that leads to tangible business outcomes.
• Being a trusted source of customer understanding for the team.